Madonna calls herself a 'bad girl' in racy Truth or Dare perfume ad
Madonna has released her first perfume, launching the scent Truth or Dare with a sexy black-and-white commercial that could have been shot alongside her new video, "Girl Gone Wild," which was recently age restricted on YouTube.
In the 30-second commercial, images of the Material Girl in fishnet stockings intercut with the singer in a low-cut corset and cross necklace. She licks her lips seductively and flirts with a mirror, before appearing onscreen in a bondage mask.
"I know I shouldn't act this way/ I know, I know, I know, good girls don't misbehave," Madonna sings over a dance beat in the spot. "But I'm a bad girl."
The racy ad ends with multiple shots of the perfume's bottle.
The imagery in the ad, however, seems to conflict with a press release for the new fragrance, which says that the scent was inspired by Madge's mother.
"My oldest memory of my mother is her perfume. I carry it with me everywhere," Madonna says in the release. "She always smelled like Gardenias and Tuberose. An intoxicating mixture -- feminine and mysterious."
Madonna worked with scent maker Stephen Nilsen on the perfume, which will be distributed by Coty, Inc. According to the press release the scent is a "'narcotic florals, balanced with smells of wood and vanilla."
Naturally, the scent of hydrangea is nowhere to be found in the scent, as the singer said last year, "I absolutely loath hydrangeas."